Weverse is a platform owned by Weverse Company, which is closely related to HYBE Corporation. HYBE is a big entertainment company in South Korea that manages famous K-pop groups like BTS. Weverse is used by artists to connect with their fans through posts, livestreams, and selling merchandise. It is often called a “super app” because it offers many services in one place, including translation into many languages.
Weverse was first launched in 2019 and has grown very quickly, becoming popular among fans worldwide. Many artists from different companies, including SM Entertainment and YG Entertainment, have joined Weverse to reach their fans more effectively. This shows that Weverse is not just limited to HYBE artists but is a platform used by many artists across the music industry.
HYBE’s involvement with Weverse is significant because it helps the company expand its reach and services beyond just managing music groups. Weverse has been successful in generating revenue for HYBE through fan club activities and merchandise sales, making it an important part of the company’s business strategy.
Overall, while Weverse is not directly owned by HYBE Entertainment, it is closely tied to HYBE through its parent company, Weverse Company, which was previously part of HYBE before being renamed and restructured.