BigBang’s fan engagement is quite strong, as they have a dedicated fanbase that has been loyal to the group since their debut. The fans, often referred to as VIPs, have been active in supporting the group through various activities, such as attending concerts and buying merchandise. However, the fanbase has faced challenges in recent years, particularly after the Burning Sun scandal, which involved one of the group’s members, Seungri. This incident led to a significant decrease in fan activity and engagement, with some fans choosing to step away from the fandom altogether.
Despite these challenges, BigBang’s legacy as one of the pioneering groups in K-pop remains, and their music continues to be celebrated by fans worldwide. The group’s influence on the global K-pop scene is undeniable, and they are often credited with helping pave the way for newer K-pop acts to achieve international success.
In terms of direct fan interaction, BigBang members have historically been less active on social media compared to some other K-pop groups, which can make it harder for fans to feel directly connected to them. However, when they do engage, it is often met with enthusiasm from their loyal fanbase. Overall, while BigBang’s fan engagement may not be as vibrant as it once was, the group still holds a special place in the hearts of many K-pop fans.