NewJeans, a popular South Korean girl group, named their fan club “Bunnies,” which is also known as “Tokki” in Korean, meaning “rabbit.” This name was chosen because the group often used bunny imagery in their artwork, especially on their debut EP. The bunny theme became a symbol that fans liked and connected with, so the group decided to make it official.
The idea of using bunny imagery started with the group’s visual theme, which fans found cute and engaging. Over time, the bunny became a kind of mascot for NewJeans, and when it was time to choose a fan club name, “Bunnies” seemed like a natural fit. This name helps fans feel like friends to the group, creating a sense of closeness and unity.
The fan club name was officially announced on October 29, 2022, during a special celebration marking 100 days since NewJeans’ debut. Along with the name, the group also revealed their official light stick, called the “Binky Bong,” which is shaped like a bunny. The name “Binky Bong” refers to the happy, hopping movement of bunnies, symbolizing the excitement and joy that fans feel when they support NewJeans.