BTS’s earnings from their Coca-Cola deal are not publicly disclosed, but it is known that they have been involved in several global campaigns with the brand, including the “Turn up your Rhythm” campaign 🎵. This campaign was a significant marketing effort that included a BTS cover of the song “Jungle,” which was used across various media platforms to promote Coca-Cola 📺. While the exact amount they earned from this deal is not available, BTS generally earns substantial sums from their brand endorsements, often receiving between $2.69 million and $4.49 million for domestic partnerships and potentially much more for global collaborations like the one with Coca-Cola 💸.
BTS has a strong track record of successful brand partnerships, which often result in significant financial gains for both the group and the partnering brand 🚀. Their influence extends beyond music, impacting various industries and contributing to the global popularity of K-pop 🌎. As a result, their endorsement deals are highly sought after and typically lucrative, though specific figures for the Coca-Cola partnership remain undisclosed 🤐.